Meet Cassandra - Digital, Marketing & Tech EXECUTIVE
Cassandra Bergsland
Customer Director at MR PORTER
ABOUT ME
Cassandra Bergsland is Customer Director at MR PORTER, leading brand marketing, retention, loyalty, insights, eCommerce and personal shopping across one of luxury retail’s most distinctive platforms.
Her career spans senior digital and customer roles at John Lewis, Charlotte Tilbury, NET-A-PORTER, MR PORTER, Hårklinikken and Barneys New York. With deep experience across eCommerce, omnichannel, trading and customer experience, Cassandra helps brands connect digital growth with real customer behaviour.
She brings a sharp operator lens on how brands build loyalty, convert online demand and create customer journeys that work commercially.
“Digital growth is never just about the channel — it’s about understanding the customer journey and making every touchpoint work harder. I’m here to help founders connect insight, experience and commercial results.“
100% of net proceeds from our time together will go to support the non-profit mission of 100 Allies.
what to expect: 15-minute session - ask three or more questions
Cassandra can help with the following topics
- Omnichannel retail strategy
- eCommerce growth & trading
- Customer retention, loyalty & insights
- Digital transformation and tech adoption
- Luxury customer experience
- Building high-converting customer journeys
- Personal shopping and premium service models
- Scaling digital teams and operations
- & much more!