Meet Nicola - CO-FOUNDER OF STRIPE & STARE

Nicola Piercy

Co-Founder, Stripe & Stare

ABOUT ME

Nicola co-founded Stripe & Stare in 2017, building one of the UK’s most loved sustainable underwear brands from scratch.

The brand has grown sales by 305%, sells nearly half a million pairs a year, and is stocked through Shopbop, Bloomingdale’s and independent boutiques across the UK, US and Germany.

Nicola built the business without a fashion background, without giving up equity, and with a clear point of view. In 2024, she also founded the Stripe & Stare Foundation, offering free mentoring to early-stage female founders.

“Changing the world, one pair of knickers at a time.“

100% of net proceeds from our time together will go to support the non-profit mission of 100 Allies.

what to expect: 15-minute session - ask three or more questions

Nicola can help with the following topics

  • Building a consumer brand from scratch
  • Sustainable fashion and underwear
  • Growing without giving up equity
  • Brand positioning and customer loyalty
  • Retail and wholesale expansion
  • Building without a traditional industry background
  • & much more!

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